CComme
- Client
- Communication agency
- Year
- 2021
- Scope
- Art direction · Web design · Rebrand
A complete rebuild of the website of the communication agency where I worked for two years, finally matching its creative positioning.
Context
A complete redesign of the website of the communication agency where I worked for two years. The old site, built before I joined, simply didn't sell: as a communication agency, our own website had to be more inventive and more creative than average — and it frankly wasn't.
Objective
Give the agency a genuinely inventive and creative site, worthy of its positioning, and turn the website into a real commercial tool.
Approach
I made the redesign a priority for the agency: repositioning the brand image, a new web identity, rethought information architecture and full build.
Result
A site that sells better and stands out, faithful to the agency's creative DNA. A real challenge that I believe I met, and one I'm proud of.
